Tuesday, February 20th, 2018

Travel DMOs Need to Go into Marketing Rehab

It’s time for destination marketing organisations to forget their old habits and hits and get high on new evidence-based marketing instead, said MyTravelResearch.com at its inaugural ‘Tourism Marketing Rock Star Convention’ Destination marketing organisations (DMOs) and tourism businesses need to perform like rock stars after rehab: focus on the customer and draw out from within [...]