New Website Makes it Easy to Plan Your Next Southeast Asia Trip

Bangkok, 22 April 2010 – Planning and booking travel to Southeast Asia has never been easier.

The ASEAN Tourism Association’s new Southeast Asia: feel the warmth destination campaign features a dynamic interactive website at www.SoutheastAsia.org, which allows visitors to research, plan, book, and comment upon their holidays in Southeast Asia.

SoutheastAsia.org’s rich content is supplemented by hundreds of tips on things to do throughout the region from Lonely Planet.

An integrated map, trip planner, and meta-search engine allows prospective travelers to sketch out their itineraries, estimate costs, check availability, and book directly with suppliers via a supplier-neutral meta-search engine powered by Wego.com

For editors: Images of campaign logos and Southeast Asian destinations can be downloaded here.

About the ASEAN Tourism Association (ASEANTA)
The ASEAN Tourism Association (ASEANTA) was formed on 27th March 1971. ASEANTA is a non-profit tourism association comprising both public and private tourism sector organizations from ASEAN. ASEANTA has grown to become a tourism association of influence within the ASEAN tourism landscape, playing an integral role in shaping tourism development growth and policies in the ASEAN region. Further information and ASEANTA mission statement.

About ASEAN Competitiveness Enhancement (ACE)
ACE was designed and funded by USAID’s Regional Development Mission in Asia (RDMA), which is based in Bangkok. ACE’s objective is to enhance the integration and competitiveness imperatives of two of ASEAN’s priority sectors: travel & tourism and textiles & apparel. The ACE Project is part of the broader ASEAN-US Enhanced Partnership which was launched in 2006, under which the United States pledged its support to ASEAN in pursuing its objective of becoming an ASEAN Community by 2015. The ACE Project is managed by Nathan Associates Inc. E-mail: rjgurley@ace-advance.com. Website: www.ace-advance.com.

Further information
Ikhwan Al-Rashid Abdul Rahman
ASEANTA Marketing Director
Tel: (60) 32692 6850
Fax: (60) 32694 2179
Email: ikhwan@aseanta.org / ikhwanalrashid@yahoo.com

Press queries
Ken Scott
ScottAsia Communications
Tel: (66) 81 931 2753
E-mail: ken@scottasia.net